LIV Golf’s MONEY Woes: Is a PGA Merger the Only Hope?
— LIV Golf is facing serious financial trouble. Losses in its UK branch have jumped from $244 million to $394 million in 2023. This big spike has people wondering if a merger with the PGA Tour might be on the horizon.
The Saudi Public Investment Fund (PIF) is still a key lifeline for LIV Golf during these tough times. Without this support, the league could struggle to become profitable and sustainable.
These money problems raise questions about LIV Golf’s future in pro golf. Will it need major changes or a merger to keep going? The coming months are crucial for its survival and growth in the sport.